The S2H Team

Mr. Tropper is an experienced entrepreneur with proven track record in operations, finance and strategy. Prior to Switch2Health, he was a founding partner of high-tech startup, PlasmaSol Corp., acquired by Fortune 100 medical device maker Stryker Corp. for $20 million. Mr. Tropper has nineteen years experience in management of research, development, engineering and operations of technology organizations from concept to advanced product/service development through product support.

As an entrepreneur in residence at Stevens Institute of Technology and previously a technology commercialization consultant to Rutgers University, along with former employment at AT&T Business Services and IBM Global Services; Mr. Tropper's career includes government and commercial business development; strategic planning, intellectual property management, technology transfer, finance and capitalization, as well as the design and optimization of information technology architecture, applications and infrastructure. He is active in several local and national organizations; advisor for operational and strategic planning for small and early-stage companies; and an invited speaker on subjects ranging from entrepreneurialism to "doing business with the government".

He holds an Executive Masters of Technology Management degree from Stevens Institute of Technology and an undergraduate degree in Computer Science and Applied Statistics from St. John's University. Mr. Tropper held several Board positions to include director to the New Jersey Technology Council (NJTC); chair the NJTC Environmental, Energy, and Engineering Industry Network; advisor to the Rutgers Technology Commercialization Fund; the NJ Economic Development Authority's Technical Advisory Board; and advisor to the Columbia Business School's Lang Fund.

With over a 15 year multidisciplinary design background, Amado Batour brings together a unique combination of creative skills and marketing perspective to all of his work. With a Bachelor's Degree in Architecture, Amado went on to design multi-million dollar exhibitions and dimensional advertisement. His understanding of graphical design and architecture allows him to work between the world of communication and architecture. He founded AXB Group, Inc., a multidisciplinary design and consultation firm; The firm is engaged in a wide variety of work, from 3D design, to multimedia, identity, marketing, architecture, graphic design, engineering design, and a variety of other design driven projects. Amado Batour has taught design to undergraduates at the School of Architecture, and the College of Computing Science at New Jersey Institute of Technology. He has recently completed a Masters Degree in Mechanical Engineering and Product Architecture from Stevens Institute of Technology.

Bala is a seasoned information technology management executive with more than 15 years of technology background in web systems architecture, development, IT operations, database and project management in verticals such as technology, government, insurance and several start up's and early stage companies.During his career,he has successfully managed multi-million dollar budgeted projects and is recognized for the work he has performed for the WTC 911 recovery project and the system's architecture and development of biopod, to create a mathematical algorithm for Bureau of Health Services in helping the city of new york to determine the time needed to vaccinate all the first responders in the event of a terrorist activity or a biological threat in new york city.

At S2H, Bala is responsible for web applications development, project management, quality assurance, data standards/architecture and overall IT strategy for our platform's scaling needs. Over the span of his impressive career, Bala's focus has been on reinforcing organizational strategies, web application development, process improvement, cost efficiency on software projects and product development. He has a demonstrated track record of success in major systems implementation, process improvement and turnarounds and productivity acceleration. He is also a recognized leader, developer of IT talent and holds numerous certifications to his credit from oracle, sun, zend technologies(opensource) and learning tree international.

Bala has a bachelor's degree from loyola college and holds a post graduate certificate in systems management. He is currently enrolled at cornell university for his mba degree and is a graduate of 2014.

Goutham Bhadri joins Switch2Health with a breadth of experience in finance, health and entrepreneurship. He recently completed his MBA at Columbia Business School, focusing on Entrepreneurship and Marketing and achieving Dean's List three times. During two school projects, he was a consultant to Grameen America and Dessert Truck on their expansion strategies, the latter project selected by McKinsey Consultants as runner-up in the Small Business Consulting Program. He was awarded The Shuchman-Hulbert Memorial Award in Marketing, given to the one graduating student with an outstanding record in the study of marketing who shows promise of future contributions to the field. In addition, he was also nominated for Beta Gamma Sigma, a national honor for the top 20% of the graduating class.

Prior to his MBA, Goutham Bhadri was Founder and Director of start-up Surgigo Ltd, an online medical tourism venture which he expanded to six countries. In this position, he was responsible for sales, marketing, strategy and management and created an innovative service flying dual-registered physicians to hospitals along with their patients. He also spent 6 years as a Sales Consultant in Financial Services for MLP Private Finance, Park Row Associates and Thinc Group, pitching services to win high net worth clients in investment banking, consulting and medicine. Prior to this, while interning in Trading Support at Merrill Lynch International, he single-handedly created a high quality technology solution to monitor and analyze trading queries. Goutham Bhadri earned his Bachelor's degree in Economics from the London School of Economics, UK.

Majell Rodriguez is a recent graduate from Fairleigh Dickinson University. In addition to her strong marketing and visual design skills, she also brings to S2H her experience from being involved in marketing campaigns targeting national and international Fortune 500 organizations in the food distribution, pharmaceutical and industrial services industries. With educational background in graphic design and advertisement, her experience with foreign and domestic vendors was instrumental in exceeding set goals during her previous engagements. She was recognized for her contribution to successful social media centered campaigns. With personal interest in healthy lifestyle and an extreme sports enthusiast, she is an integral part of both operational and business development processes

Mr. Tropper is an experienced entrepreneur with proven track record in operations, finance and strategy. Prior to Switch2Health, he was a founding partner of high-tech startup, PlasmaSol Corp., acquired by Fortune 100 medical device maker Stryker Corp. for $20 million. Mr. Tropper has nineteen years experience in management of research, development, engineering and operations of technology organizations from concept to advanced product/service development through product support.

As an entrepreneur in residence at Stevens Institute of Technology and previously a technology commercialization consultant to Rutgers University, along with former employment at AT&T Business Services and IBM Global Services; Mr. Tropper's career includes government and commercial business development; strategic planning, intellectual property management, technology transfer, finance and capitalization, as well as the design and optimization of information technology architecture, applications and infrastructure. He is active in several local and national organizations; advisor for operational and strategic planning for small and early-stage companies; and an invited speaker on subjects ranging from entrepreneurialism to "doing business with the government".

He holds an Executive Masters of Technology Management degree from Stevens Institute of Technology and an undergraduate degree in Computer Science and Applied Statistics from St. John's University. Mr. Tropper held several Board positions to include director to the New Jersey Technology Council (NJTC); chair the NJTC Environmental, Energy, and Engineering Industry Network; advisor to the Rutgers Technology Commercialization Fund; the NJ Economic Development Authority's Technical Advisory Board; and advisor to the Columbia Business School's Lang Fund.

With over a 15 year multidisciplinary design background, Amado Batour brings together a unique combination of creative skills and marketing perspective to all of his work. With a Bachelor's Degree in Architecture, Amado went on to design multi-million dollar exhibitions and dimensional advertisement. His understanding of graphical design and architecture allows him to work between the world of communication and architecture. He founded AXB Group, Inc., a multidisciplinary design and consultation firm; The firm is engaged in a wide variety of work, from 3D design, to multimedia, identity, marketing, architecture, graphic design, engineering design, and a variety of other design driven projects. Amado Batour has taught design to undergraduates at the School of Architecture, and the College of Computing Science at New Jersey Institute of Technology. He has recently completed a Masters Degree in Mechanical Engineering and Product Architecture from Stevens Institute of Technology.

Paul Pierce, nicknamed "The Truth," is an NBA player and captain for the Boston Celtics. He is a seven-time All-Star, four-time All-NBA team selection and also led Boston to an appearance in the Eastern Conference Finals in 2002 and the 2008 championship. He was named the 2008 NBA Finals MVP in his first trip to the NBA Finals. Paul has a charitable foundation known as The Truth Fund, which was founded in May of 2002 to connect with disadvantaged children in the Greater Boston area and his hometown of Inglewood, CA. The mission of The Truth Fund is to provide educational and life-enriching opportunities for underprivileged youth by offering resources and programs that foster safe and stable environments. Paul also launched the Truth on Health to help empower and encourage young people to lead healthier lives in an effort to prevent obesity (and illnesses that often come as a result - heart illnesses, diabetes, etc). His FitClub34 program, launched at the Clinton Global Initiative in September 2009 and presented by Harvard Pilgrim Health Care, helps the young people of New England get up, get out

With a portion of his 1 million dollar prize money from Survivor, Ethan co-founded Grassroot Soccer, a nonprofit organization that trains professional soccer players to teach African children, through a tailor-made curriculum, about HIV/AIDS prevention. By the FIFA World Cup in South Africa in 2010, the organization's goal is to reach one million African youths with the knowledge, life skills and support to live healthier lives. In August 2008, Ethan officially launched Grassroot Soccer UNITED an international, youth-led movement to mobilize the global soccer community to fight and ends HIV/AIDS in Africa, by embarking on a world-record-breaking 550-mile journey on foot, from Boston, MA, to Washington, D.C. - dribbling a soccer ball the entire route. In May-less than 30 days after his diagnoses with Hodgkin's Lymphoma- Ethan was asked to serve as National Ambassador for "Stand Up 2 Cancer." Zohn has also been asked to stand in for Lance Armstrong as the keynote speaker for all of the LiveStrong Challenge Races this past summer while Lance was training and competing in the Tour de France. Ethan happily did both while battling his cancer. In recognition for his charitable work, Ethan has been awarded the Nkosi Johnson Community Spirit Award by the International Association of Physicians in AIDS Care, the Heroes Among Us Award from the Boston Celtics and the Massachusetts State Health Department, and the Auxilia Chimusoro Award from the U.S. State Department in Zimbabwe. In addition, he was awarded The 2007 Peace Abby "Courage of Conscience," the 2008 A Caring Hand's "Philanthropic Achievement Award," and was named one of People Magazine's "Helpers of the Year" in 2005. Originally from Lexington, MA, Ethan graduated from Vassar College in upstate New York, going on to play professional soccer for Highlanders FC (Zimbabwe), Cape Cod Crusaders (Massachusetts, USA) and Hawaii Tsunami (Hawaii, USA). Ethan also played for the 1997 and 2001 U.S. National Maccabiah squads.

"Living a healthy lifestyle is all about making small changes that lead to big results" Andrea has been teaching fitness, training clients and coaching on the subjects of nutrition and health for the past 27+ years. "I believe that staying healthy can make you happier...and I am dedicated to motivating others to achieve their personal best life. Andreas inspiring and approachable personality has helped build her reputation as a nationally known fitness expert among the viewers who watch her nationally on the NBC Today Show over a dozen times, readers of the Oprah.com web, monthly on GMA Health show and weekly NBC and BETTER TV segments, to the members who jam pack her classes, to her clients, readers and fans. Andrea holds a BS in Exercise Science and has grown her career learning each new fitness craze as it came along from aerobic dance to Pilates as well as created many programs of her own including Paws-ilates, Sit-iltes and Live-ilates featured on Oprah’s website.

Moving internationally, Andrea now writes for Marie Clarie in Australia. Over the years, Andrea has written numerous articles on health and fitness. She is a national fitness presenter, motivational speaker and has PainFree, Pt-2-Go and three new Keeping Fit Cardio, Pilates, and Strength DVD’s on the market geared toward boomer women staying active. Her book, “Naked Fitness” sweeps the country January 2011 stripping away the excuses and leading people to a new way to align, walk and eat your way to feel great in your own skin. Also keeping her busy are appearances on television, speaking engagements in the corporate environment, races, walks and health events to keep people moving. Still most important in her life is her family. With 2 college students and one working through high school, she understands the demands of multi-tasking mamas. She believes that it’s not just about moving physically, but thoughtfully as well... “Be healthy, be moved.”

Karolina is an accomplished young professional in the booming wellness industry. Having graduated Summa Cum Laude with a degree in Nutrition and Food Science with a concentration in Dietetics, her impressive education is bolstered by extensive training in biochemistry, physiology, and medical nutrition therapy. Karolina is a certified personal trainer by the American Council on Exercise (ACE) and maintains an Emergency Medical Technician certification. She completed her dietetic internship at the University of Medicine and Dentistry of New Jersey in their highly competitive dietetic clinical program. By combining her broad knowledge of fitness and nutrition, Karolina has written numerous articles featured on a multitude of digital media outlets. As personal trainer and nutritional consultant in corporate wellness, Karolina excels at delivering transformational and steadfast results to her substantial client base. Her experience, techniques, and compassion drive her to elude salient diet fads and concentrate clients on behavior modification and healthy exercise and eating habits, which can be maintained through the challenges of their busy lives.

Talya Miron-Shatz, PhD. is a psychologist whose research, published in peer-reviewed journals and in books (Oxford University, MIT Press) examines how people understand medical information, and what makes them adhere to medication. Formerly a researcher at Princeton University, where she was a post-doctoral fellow with Nobel Laureate Daniel Kahneman, who founded behavioral economics, she is well positioned to utilize theory and bring it into action, thereby improving consumer choices. Talya is on the faculty of Wharton, University of Pennsylvania, where she teaches consumer behavior with an emphasis on health consumerism. She uses insights from careful analysis of behavior as CEO of CureMyWay, Personalized Adherence Solutions. Her Psychology Today blog 'Baffled by Numbers' deals with these topics and is widely read by members of the pharmaceutical industry.

Felicia Stoler is a registered dietitian, exercise physiologist and expert consultant in nutrition and healthful living, specializing in integrating behavior modification and exercise strategies for individuals looking to enhance their health and well-being. She is also the new host of TLC's groundbreaking series Honey, We're Killing the Kids!, which takes aim at the unhealthy lifestyles of our nation's children in an effort to motivate them to make positive changes. Felicia graduated from Tulane University with a bachelor of arts in political science and sociology. She obtained a master of science degree in applied physiology and nutrition education and completed a dietetic internship at Columbia University. She is currently completing a doctorate in clinical nutrition at the University of Medicine and Dentistry of New Jersey. Felicia is the published author of numerous articles on nutrition, exercise, health and wellness and has been quoted in a number of newspapers and magazines, including The New York Times, New York Post, Teen Vogue, Prevention and Runners' World. Felicia is a regular guest on several radio shows, where she discusses nutrition and fitness. In addition, she was a "surprise" fitness presenter at last year&rsquot;s National Governors' Association Winter meeting. Felicia has built an impressive portfolio of speaking engagements, training programs and media presentations with such organizations as The ING New York City Marathon, ABC News' Medical Unit and Nike, among others. She is the vice president of the Greater New York Chapter of the American College of Sports Medicine and was appointed to the New Jersey Council on Physical Fitness and Sports. A mother of two, Felicia understands the importance of a healthy lifestyle and is an advocate of learning good nutrition. She resides in New Jersey.

SPA is a full-service agency with nearly $20 million in billings and a prime location on the legendary Madison Avenue. But we're a lot more than that. We're about building brands. We're about creating powerful ideas and campaigns. We're about developing and executing strategic research. After all, we've been doing so for over 43 years. And we've enjoyed long-term relationships with most of our clients. With decades of leadership under his belt, Sid accumulated a storehouse of knowledge in the automotive, home furnishing, fast food, financial services, and Internet industries. But perhaps our biggest strength is our ability to analyze and purchase the media that reach their target and increase sales. We are electronically connected to all the most important print publications. And we have the latest demographic and media software to pinpoint exactly where our clients; dollars should be spent, whether in broadcast, print, outdoor, or direct mail. But Sid doesn't keep his expertise to himself. He shares it with his employees to motivate them to reach the high standards he's established. An agency is only as good as its people. That's why Sid forms close relationships with his team members-under his guidance, they consistently develop strategically strong advertising that builds sales. Sid also works to form tight connections with some other important people-our clients. No wonder we've handled most of their accounts for many years. He has extensive experience with retailer associations, and has created and serviced a variety of regional automotive and electronic groups. Sid's ability to meditate among sellers with varied interests accounts for SPA&rsquot;s steady success in the co-op field. His experience, capacity for innovative ideas, command of marketing, and insight into media planning and buying are just some of the reasons why Sid has taken home numerous advertising awards and SPA continues to thrive.